Give your Business a Gift – Join the AGHA
News

Give your Business a Gift – Join the AGHA

Start 2016 off on a positive note by joining the Australian Gift & Homewares Association – the only officially recognised association for the Australian gift and homewares industry. With three levels of Membership providing untold value through Business Partner discounts, access to annual trade and consumer fairs and year-round support for the industry, becoming an … Continue reading

Faceless Fashion – Is it time fashion brands told more of a story to gain brand loyalty and drive sales?
Feature

Faceless Fashion – Is it time fashion brands told more of a story to gain brand loyalty and drive sales?

By Phoebes Garland – Garland & Garland Fashion Australian chain store Sportscraft is doing it and the Japanese brand Uniqlo have just announced theirs. Brand ambassadors are nothing new for department stores, but chain stores are now jumping to put a ‘face’ to their brand in the hope of finding new customers and converting them … Continue reading