The fashion fever is out, use it to your advantage with these easy tips. Continue reading
Tag Archives: fashion trade event
Melbourne 2015 Home & Giving + Fashion Fair
In August 2015, organisers Australian Gift & Homewares Association (AGHA), joined FASHION EXPOSED REVIVED with Home & Giving Fair to bring the Home & Giving + Fashion Fair, Australia’s largest gift, home and fashion trade fair. Hosted across two huge venues, Melbourne Convention & Exhibition Centre and Melbourne Showgrounds, buyers discovered over 500+ exhibitors, thousands of brands and … Continue reading
Getting ahead of the pack in fashion
Over the last year, Australia has seen an influx of international fashion retail giants joining the high street, causing a stir among retailers that are already trading in an increasingly competitive market. Most recently, iconic Japanese retailer, Uniqlo, US fast fashion retailer, Forever 21, Spanish favourite, Zara, and Swedish mega-chain store, H&M, have ascended on … Continue reading
Maximising sales success
As most of you are aware the Australian Gift and Homewares Association (AGHA) purchased FASHION EXPOSED REVIVED and the recent trade show came together with the Sydney 2015 Home and Giving Fair. The amalgamation of both events saw a 10.5% visitation growth rate, bringing AGHA Wholesale Members the opportunity to exhibit their products across 32,000 … Continue reading
We Love: Sydney 2015 FASHION EXPOSED REVIVED Gallery
The doors to FASHION EXPOSED REVIVED officially opened on 20 February 2015 for five full and exciting days. Halls 5 & 6 at the award winning venue at Sydney Showground were transformed into a beautiful haven of style and glamour, providing the optimal commercial environment to source the latest collections. Thousands of fashion retail buyers discovered over 160 fresh, … Continue reading
How to protect your brand online. The social media questions fashion brands should consider first.
By Savannah Hardingham, Senior Associate K&L Gates Facebook, Twitter, Pinterest, Instagram…the list of social media tools for the promotion of your fashion brand is ever increasing. While social media is an effective and immediate way to reach your customers, there are some important considerations you should turn your mind to before embracing this marketing tool … Continue reading
‘Be a retailer with difference’: A conversation with David Bush
As told to Phoebes Garland, Garland & Garland Fashion Mention David Bush in the Australian fashion industry and people pay attention, but with more than 20 years at David Jones, including being Head of Womenswear, it’s no surprise. This fashion veteran has successfully become a forceful voice in the industry with his own venture, DBC … Continue reading
