For spring/summer 2011 Mpdclick presents three trends, Enlighten, Sobriety & Fable. Here the forecaster takes a sneak peak at what the Fable trend will look like for Summer 11. Stay tuned for the summer interpretation of Sobriety & Enlighten over the next two editions.
Eryn Behan is director of Ginger Trend Consulting, the exclusive agent for UK trend forecaster Mudpie and its online platform MPDClick, and a provider of fashion forecast services and consumer insight trends to the fashion and interior design industries throughout Australasia.
Fable explores a return to innocence as it manifests itself within the majesty and intrigue of the forest. Epic children’s literature and the romance of idyllic, natural ways of life are underpinned by resurgence of fantasy ideals within cinema, fashion and design.
For fashion and tailoring ranges, be inspired by the good versus evil narrative of fairy tales, celebrating the magic and wonder of traditional storytelling, bringing old fable and folklore to a modern audience. The ethereal and delicate beauty of an imaginary dream-world is tinged with an underlying sense of darkness.
Translucent and iridescent fabrics evoke the enchanting aesthetics of fairy wings and magical apparel, while handcrafted details emphasise the intricacy of the trend.
Translucent watercolour and soft bleed effects accompany hand drawn illustrative graphics and scripted type to highlight the mystical aesthetic.
Loose and billowing silhouettes with uneven and unfinished hemlines are crucial, providing the perfect ground for fantastical embellishments.