Entrepreneur Emily Doig has hit on a winning formula for a new business launching as party season draws near. Priced $19.95 at retail, Tipsy Toes are fold up ballet pumps that can be carried in the smallest of handbags as a fall back when high heels do their worst.
“Tipsy Toes are lightweight flexible shoes that will transform you from staggering mess to glamorous gazelle in one tiny purse sized package, because the last thing you need at 3am is to be another 4 inches from the ground…”
Priced $19.95, Tipsy Toes has secured outlets at Flemington during the Spring Racing Carnival including the Derby, Cup, Oaks and Stakes race days. Race goers will have the chance to purchase a pair of Tipsy Toes from one of the many outlets or from the roaming staff at the track.