Jelly shoe icon turns 30

Melissa_1_w250A special high summer 2009 collection has launched to celebrate the 30th birthday of renowned ‘jelly sandal’ brand Melissa, drawing inspiration – in the label’s typically collaborative style – from redoubtable British fashion designer Vivienne Westwood.

Designed specially by the ‘Queen of Punk’, the Lady Dragon Ball style features oversized metallic spheres in a range of translucent blues, purples and greys. The latest range also includes Wings summer wedges, while the Lady Dragon Heart style returns in a new range of colours including; gold, grey, purple and cerise pink.

Meanwhile Melissa’s staple range draws inspiration from ‘under the sea’ with intricate coral detailing on styles such as Treasure and Coral.

Since creating its first design in 1979, Melissa has become one of the world’s leading footwear companies. Combining fashion, design and art with environmental and social awareness, Melissa has collaborated with well known fashion names such as – aside from Vivienne Westwood – Jean- Paul Gaultier, Alexandre Herchcovitch, the Campana Brothers and British designer Judy Blame.

Melissa’s new summer collection will be available in select boutiques and online from November.

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