Feature

Art of darkness

Eryn Behan

Eryn Behan

As a penchant for all things dark and punk infused comes into fruition, accessories and footwear present the perfect opportunity to invest in this key trend says Ginger Trend Consulting for MPDClick.

Eryn Behan is director of Ginger Trend Consulting, the exclusive agent for UK trend forecaster Mudpie and its online platform MPDClick, and a provider of fashion forecast services and consumer insight trends to the fashion and interior design industries throughout Australasia.

We headed out to London Fashion Week, deeming the esteemed event a fantastic place to spot emerging trends. While plenty of fashionistas had been swept away on a tide of Christopher Kane MPDClick_studsadoration we couldn’t help but note the stunning array of street stylers decked out in punky statement studs. Decorating everything from the classic loafer to the humble hair tie it’s clear that studded accessories are a street fashion favourite.

Premier designers are pushing the trend for studded accessories treating bags, footwear and jewellery to all manner of statement metallic stud arrangements. Prada give classic men’s brogues a high fashion update with the season’s favourite embellishment while Louboutin uses all over conical studs to ensure the desirability of leather ankle boots.

Savvy high street and online retailers are already tuning in to the popular trend. Be sure to offer studded accessories within your men’s and womenswear ranges now.

Request a free trial online at www.mpdclick.com

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